Executive Roundtable Spain

Our Executive Roundtable Spain brings together marketing and technology leaders from across industries and organisations to network, share their best practices and discuss the current and future challenges and opportunities arising from the latest technology in a private virtual environment.

This session will explore how businesses are tasked with creating customer experiences that stand out by being both unique and personal. The use of AI enables a more customized approach to content creation, allowing businesses to connect with customers on a deeper, emotional level. Adopting these new technologies raises several questions about its implementation for the business.

This peer-to-peer thought leadership discussion will explore the potential of modern content creation, particularly focusing on how AI can enhance the creation and distribution of personalised content with the use of customer data.